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Contentserv and Niteco join forces to drive Product Experience Management in Asia-Pacific

Strategic partnership enables businesses to deliver frictionless product experiences
Contentserv and Niteco join forces to drive Product Experience Management in Asia-Pacific

Singapore / Hanoi, Vietnam — March 13, 2024 — Contentserv, the leading provider of cloud-based PIM and PXM solutions, announces its new strategic partnership with Niteco, a global end-to-end digital agency. The shared goal of the two partners is to enable brand manufacturers and retailers to streamline their product content management, ensure the highest possible data quality, and provide their customers with a seamless product experience across all touchpoints.

Founded in 2010 by Swedish tech veteran Pelle Niklasson, Niteco has delivered hundreds of projects for customers in more than 30 countries. With its team of over 400 experts, including more than 150 certified developers in Optimizely/Episerver, Sitecore, Adobe Magento, and other relevant CMS and eCommerce systems, Niteco provides services around consulting, marketing, development, and application management. Its offerings include custom and mobile solutions, unique web designs, and high-performance marketing automation strategies. Headquartered in the emerging tech hotspot of Vietnam, Niteco has offices around the world that cater to clients' needs 24/7. Niteco serves over 500 customers worldwide, including Panasonic, De'Longhi, and Electrolux Asia.

Contentserv's Product Experience Cloud integrates powerful capabilities such as Product Information Management (PIM), Digital Asset Management (DAM), and the headless integration of leading digital commerce solutions, providing manufacturers, brand owners, and specialized retailers with a single source of truth for consistent product content management and the provision of personalized product experiences.

"We are excited to partner with Contentserv, a strong player in the PIM and PXM market. Niteco's expertise in digital marketing and commerce combined with Contentserv's advanced PIM solution creates synergies for both companies to increase their reach in the APAC region and offer their clients solutions to achieve remarkable outcomes in digital commerce."
says Peter Hu Andersen, COO of Niteco Group Ltd.

"With Niteco, we have an experienced partner to further Contentserv's mission of empowering companies to create extraordinary product experiences for their customers. As our customer base in the APAC region continues to grow, Niteco's capabilities and industry expertise ideally complement our solution set to drive digital transformation and deliver compelling, consistent, and personalized product experiences across all channels,"
says Nobu Watanabe, Managing Director of APAC and Japan, Contentserv.

About Niteco

Niteco is a global end-to-end digital agency that can support your digital transformation with consultancy, marketing, design, and application management services in addition to its world-class website and ecommerce development capabilities. Founded in 2010 by Swedish tech veteran Pelle Niklasson, Niteco has delivered hundreds of projects for customers in more than 30 countries.

Learn more at: https://niteco.com

About Contentserv

Extraordinary Product Experiences. Unlimited Digital Commerce.

Contenserv offers the most intuitive product experience management platform on the market. A cloud solution that enables companies to improve their product experiences with the help of AI, tap into new markets and channels, and grow sustainably. Contentserv stands for Seamless Business, Human Touch, and Inspiring Technology: start directly, use intuitively, and be more successful from day one. Our open platform continuously integrates innovative ideas and technologies — and inspires users to constantly explore new possibilities.

Contentserv is made for leading brands. And those who want to be today rather than tomorrow. Companies of all sizes and industries around the world value the intuitive Product Experience Cloud because it helps them make decisive progress: for more traffic on product pages, for higher conversion and customer satisfaction, for improved time-to-value and optimized ROI. For digital commerce without limits.

Find out more at: https://www.contentserv.com/who-we-are

Media contact
Petra Kiermeier
Director Global Marketing Communications
pr@contentserv.com
T +49 8442 9253 800